Squiz University — Marketing
Marketing at Squiz University covers how brands understand customers, shape offers, and grow demand. Students learn to research markets, build campaigns, and measure results — across digital channels, retail, and business-to-business settings.
The degree is offered at both the Sydney and Melbourne campuses. Intake dates for mid-year entry are listed in
The first two years build shared foundations in consumer behaviour, marketing principles, economics, and communications. Later years branch into digital marketing, brand strategy, market research, and analytics.
Duration: Three years full-time. Part-time maximum completion time:
Entry: Year 12 completion (or equivalent). English and mathematics are recommended. Minimum ATAR for guaranteed entry (2026)
Practical work: Live client briefs and campaign studios. Final-year internship hours and approved employer list are
Domestic students: $8,700 per full-time year (indicative 2026).
International students: per full-time year (indicative 2026).
Fees cover tuition only. Allow about $350–$650 per year for textbooks and campaign software tools. Scholarship amounts for marketing students:
Year 1: Marketing principles, consumer behaviour, business communications, and introductory economics.
Year 2: Brand strategy, digital marketing, market research methods, and marketing analytics.
Year 3: Integrated campaigns, advanced electives, ethics, and a client internship project. B2B, retail, and content elective descriptions
Graduates work in brand management, digital marketing, advertising agencies, market research, media, and sales. Common titles include marketing coordinator and social media specialist. Professional membership pathways (AMI, etc.) and indicative graduate employment rate